Keep It A Buck™ is a podcast hosted by Saani, where smart conversations just make sense.
KEEP IT A BUCK™
• Brand Design
• Creative Direction
SCOPE
Case Study
Keep It A Buck™ is a podcast hosted by Saani. With conversations spanning social and cultural topics, the show engages audiences through honest, thought-provoking discussions led by its charismatic host. To reflect its evolving voice and growing audience, the podcast needed a brand update that captured its bold, authentic essence while resonating with its dynamic listener base.
PAIN POINT
We crafted a visual identity that embodies the bold, authentic essence of the show. From the logo and tagline to the color palette, social assets, and merchandise, we ensured every element reflected the podcast's distinctive voice and mission.
Additionally, we created a series of promotional videos that highlight Saani's dynamic personality and his unique perspective on the nuances of society, bringing the show's essence to life in a way that resonates with its audience.
SOLUTION
